Friday, 5 November 2010

Ditching RIM: Dell, Bank of America, Citigroup Saying Farewell to Blackberry

While Dell's news may be more about its own self-interest - after all, it's switching from RIM to a product it intends to sell - the banking corporations decision to mull the iPhone is an example of an ongoing trend.

Last month, Apple reported that 80% of Fortune 500 companies are testing the iPhone, including Procter & Gamble, General Electric and JPMorgan Chase & Co., the latter of which is also considering Android, says Bloombeg

The article also cited an August survey by Sanford C. Bernstein & Co., which found that 74% of U.S. and U.K. companies now let employees use non-Blackberry devices and in the U.S. alone, that number is 83%. Cost and employee preference were the two main reasons for the switch, the poll found.

Cost savings come into play when a company can either partially or entirely eliminate the need for Blackberry servers. In Dell's case, for example, Dell CFO Brian Gladden told the Wall St. Journal that the company will save around 25% in mobile communication costs by moving off of Blackberry.

But for the employees whose Blackberry phones would have to be ripped from their cold, dead hands (as the expression goes), it's not all bad news. According to Bloomberg, Bank of America's 284,000 employees and Citigroup's 258,000 employees would simply have more choice in devices if the companies decide to permit iPhone usage, it wouldn't be a forced switch.

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