FareShare and Brakes Group Partnership wins Hollis Sponsorship Award 2011
Brakes Group and FareShare last night won the Charity, Community and Environment category at the Hollis Sponsorship Awards 2011, beating off stiff competition from the likes of ASDA and British Gas.
The award recognises the Brakes Group?s work in reducing food waste by redistributing surplus food to homeless and vulnerable people in Britain by working with FareShare.
In 2010 Brakes entered a long-term strategic relationship with FareShare. Brakes supplies healthy food that is easy and quick to prepare, from pre-prepared vegetables, to portion controlled desserts and chilled meat.
James Armitage, marketing director at Brakes Group said: ?This award is a real endorsement of this partnership. The initiative has allowed us to help a worthwhile cause and reduce our environmental impact by delivering food that would have previously been sent landfill. We look forward to developing the initiative and we hope to help more over the coming year.?
In the first quarter of 2010 Brakes Group donated 50,000 meal equivalents a month to FareShare. This equates to approximately 16.5% of Brakes Group food waste on a monthly basis. As well as supplying food to local communities all over Britain the partnership allows Brakes to reduce its landfill costs resulting in less CO2 and methane being released into the atmosphere.
Lindsay Boswell, CEO of FareShare added: ?The food provided by Brakes really makes a difference. It is exactly the kind of high quality food that the people we support really need. It enables the charities we work with to provide nutritious meals to their clients ? vulnerable people in real need of a healthy diet.
?We hope our relationship with Brakes will continue to flourish so that we can deliver this great food to even more people across the country.?
The Hollis sponsorship awards reward effectiveness and excellence across all sectors of the sponsorship industry and across all budget bands. The rigorous judging process examines the objectives, creativity and innovation of each entry and aims to find the best in each category.
News Archive
- 30/03/2011 : FareShare and Brakes Group Partnership wins Hollis Sponsorship Award 2011 [Read more]
- 21/03/2011 : FareShare comes to Belfast [Read more]
- 20/01/2011 : FareShare Launches its first operation in Wales [Read more]
- 21/12/2010 : Boris Johnson launches new FareShare depot in time for Christmas [Read more]
- 13/12/2010 : Shelter staff given expert advice in eating well on a budget [Read more]
- 12/12/2010 : FareShare receives first UK donation from the London Stock Exchange Foundation [Read more]
- 23/11/2010 : Young Voices sing for FareShare [Read more]
- 15/10/2010 : World Food Day 2010 [Read more]
- 08/09/2010 : Launch of FareShare Merseyside [Read more]
- 26/08/2010 : The Great British Waste Menu - what next? [Read more]
- 17/08/2010 : Makeshift Menu for Minister [Read more]
- 14/07/2010 : FareShare appoints Lindsay Boswell as new Chief Executive [Read more]
- 11/07/2010 : FareShare to join London Food Board [Read more]
- 01/07/2010 : FareShare - a real example of the big society at work [Read more]
- 18/06/2010 : Pull up a chair for this year's Big Lunch on the 18th July [Read more]
- 21/05/2010 : From Land's End to John O'Groats on a bike! [Read more]
- 29/03/2010 : FareShare renews its 10,000 pallet challenge to the industry following poor response [Read more]
- 22/03/2010 : A boost for London thanks to funding from LWaRB [Read more]
- 16/03/2010 : FareShare wins 'Britain's Most Admired Charity' Award [Read more]
- 16/02/2010 : FareShare and Aidmatrix have joined forces to fight food poverty in the UK [Read more]
- 05/01/2010 : FareShare mentioned in the Government's food strategy [Read more]
- 15/12/2009 : FareShare and the "Feeding the 5,000" event on 16th December [Read more]
- 23/10/2009 : FareShare challenges the food industry to complete the ethical supply chain [Read more]
- 15/07/2009 : Visit by the Council of Food Policy Advisors [Read more]
Updates
Press Releases
- 22/03/2010 : FareShare awarded ?362,000 from LWaRB
- 23/10/2009 : The 10,000 Pallet Challenge
- 18/09/2008 : FareShare Calls on food industry to help tackle food poverty in the UK today
- 07/10/2008 : Launch of FareShare North West
Coverage of FareShare
- 19/07/2010 : Rosie Boycott's column in ES - FareShare is tackling the crime of waste
- 22/12/2009 : ITN - Tristram Stuart on his book 'Waste'
- 15/07/2009 : A publication of the Global Foodbanking Network - Food
- 15/07/2009 : howtomakeadifference.net - Profile of Tony Lowe and FareShare
- 18/09/2008 : BBC Online - Industry should ?help the hungry?
- 18/09/2008 : BBC Online - How waste food can be a lifeline
- 02/03/2008 : The Independent on Sunday - The ?20bn food mountain: Britons throw away half of the food produced each year
- 13/11/2007 : The Guardian - War on Waste
© 2009 FareShare - Registered Charity Number: 1100051
Saturday, 21 May 2011
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via fareshare.org.uk
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